BANGALORE: In a pioneering effort, multi media entity RBNL’s flagship 92.7 BIG FM announced Big Kannada Entertainment Awards that seeks to create a unique platform which honours entertainment across various genres. This unique property will reach out across the state through a multi media campaign and will be premiered on Ugadi in April on ETV Kannada offering a whole new entertainment to people around the Kannada new year.
Briefing reporters, 92.7 BIG FM Radio operations head, south, Ramesh Bhaskar said, “When Karnataka looks for entertainment, we turn to our world of entertainers across movies, music, television, dance, theatre and sports. It is amongst these entertainers that we seek to spend our time to relax, unwind and get entertained.
92.7 BIG FM has created this platform to celebrate excellence across genres in a first of its kind initiative across any media brand in the state. This is truly a people’s choice award wherein the listeners get to choose the winners in the popular category.”
The star studded awards night which will be held at Ambedkar Bhavan tentatively around March 23 will see the who’s who of Kannada entertainment set the stage on fire with their truly entertaining performances. This would include dance sequences by movie and television artistes, and music medleys by prominent playback singers.
Raj Oil Mills Ltd CEO, Manvendra Gokhale said, “We are proud to be assosiated with 92.7 BIG FM yet again after the very successful BIG Kannada Television Awards in their innovative and trendsetting initiative. We are more than happy to associate as the main sponsor for the event not just in Kannada but across seven regional entertainment and movie awards.”
Further, 92.7 BIG FM would dedicate special features across their shows with special focus on the breakfast show Big Coffee with Harsha and Shruti to BIG Kannada Entertainment Awards wherein each of the nominees would come on air and talk about their achievements, experiments and learning process.